Blogging guidelines from the CEOblogwatch

The CEO blog watch has published some writing guidelines.  I thought the first two were especially good:

  • Write in your own voice. Don’t try to impress people with your vocabulary. The best blogs convey quality information in a conversational style.
  • Write each blog post so it can stand on its own. Each post should offer value on an individual level (in addition to being  part of a greater whole).

They are all worth reading.


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